Black Hat Surgery

Matt Cutts Performing Black Hat Surgery

Emory Rowland

Emory Rowland is editor and keeper of the flame at Clickfire. He's a fanatical blogger, entrepreneur and builder of Internet things from way back. Emory's love for social media and success with organic search led him to start a SEO consulting venture. Apart from the Internet, he could be considered by many as pretty worthless. More...


  1. Emory Rowland

    Kind of reminds me of that scene in Nightmare on Elm St (2010) where the patient sees the surgeon is Freddy Krueger just as she goes under.

  2. Chris Romans

    I’m surprised the surgeon is cutting right above the navel. There are a couple other locations on this guys body that might be a bit more profitable. Go through the brain and take that hat with you, or maybe take a step back and go through the backdoor, just for old times sake.

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